Use your phone to explore the world around you and uncover a hidden reality: Augmented Reality for portuguese mobile operator TMN.

NearInteraction has developed an augmented reality experience connecting smartphones with TMN branded “Fenómeno” advertising panels and outdoors in several cities all over Portugal.
Passersby simply point their smartphones at the image displayed, and the sky literally becomes the limit to their imagination.

watch the video here.

NearInteraction was part of the 49th International Paris Air Show 2011 held at the Le Bourget Airport at the end of June, with a series of interactive installations revealing the services offered by TAP Maintenance and Engineering (TAP M&E). NearInteraction was responsible for an eye-catching gesture based interactive wall, comprised of 4 large scale high-res screens where visitors were able to manipulate the inner workings of an aeroplane by using their arms, and an all inclusive iPad app of TAP M&E facts and figures which connected in real-time to the interactive wall, displaying any content that was being browsed at that moment.

At an event that brings together more than 2100 exhibitors from 45 countries, it is an important consideration to stand out from the crowd, a consideration achieved by NearInteraction with an interactive LED installation embedded into the booth’s specially designed awnings, featuring RGB light that was able to respond to both presence and movement with beautiful dynamical transitions of color as attendees passed by.

Watch the video

If you are passing by the Lisbon Colombo Fnac concept store, check out NearInteraction’s ode to love on the way in, displayed in a giant 50″ inch screen. For the interactive piece, NearInteraction moved beyond gestural 2D into 3D, using the recently released Kinect infrared camera. Not only does this innovation allow tracking of more than one hand as well as depth of field producing a more sensorial environment for the user, it also has simultaneous multi-user use. The installation was navigated gesturally using both hands, creating a simple yet eye-catching Valentines promotion that many couples stopped to interact with before moving into the store.

“… I honestly think that the ideas we came up with could not have been produced by a conventional method. I think that the process led to some real originality – reaching bits of the mind that other methods cannot reach. Fascinating stuff as I suspected – but having experienced it I am now sold!”

“The storytelling approach to exploring solutions was great. Your model pushed us to get into the detail of our characters and places and really brought out the creative side of our group.  The depth of the characterisation helped us understand the situation.  The creative thinking around the narrative opened us up to more creative solutions for the App/product.  The storytelling enabled people from different professional backgrounds to develop a shared language, moving beyond our professional boundaries and exclusive language. Consider yourselves to have designed a really successful model.  I’m certainly going to use it again to explore a few projects I’m working on.”

A one-day workshop in London exploring the possibilities of merging interactive technology with community-led projects using NearInteraction’s NearLab’s unique collection of tools, probes and thought-provokers to inform and facilitate the innovation process. In the form of sets of cards, flash sets and scenario sheets, these are designed to operate on principles that encourage creativity and collective ownership, allowing the users the ability to be intuitive, recognise patterns, and explore the full potential.

The series of 3 workshops utilise the combined intelligence of the participating group, and facilitated with “learning together by doing” practices, including facilitated brainstorms, curated problem solving exercises, experience-based-learning, case methods and physical prototyping sessions, resulting in the generation of valuable, tangible outcomes.

Urban Apps: when meaningful ideas connect communities with interactive technology Workshop details here