“Brand experience
through technological innovation.”

We design interaction. We create new media.
We build interactive installations that take both physical and digital form.
Our aim is to set new channels of communication between people and organisations, consumers
and brands.
We see our work as experiential touch-points and they can take many shapes.

Mobile and Networked

Connections and networks are transforming every aspect of our daily lives. As they converge, almost everything we use or do, involves some kind of interaction with one another; between us and the system, or between one object and another.

Mobile networks provide the ideal platform for new communication strategies to combat the concentration of available information in high-density urban areas. NearInteraction’s services provide a multi-layered experiential involvement, resulting in increased engagement within a competitive market.

Gestural and Tangible

Interacting with all our senses at home, at work and on the move, when you hear, and see, and touch, and feel adds new qualities to the communication services we know today.

In order to achieve a successful experience, NearInteraction harnesses positive emotional responses by using mixed reality interfaces with gestural and/or tangible objects, making users an active part of the process and establishing emotional connections.

Proximity and Location

Imagine a connected community, linking people, places and ideas, opening a world of self-aware networks, systems and objects, where content is dynamically shaped to context of use and individual need.

By designing services that are able to adapt to needs and preferences, locations and networks, NearInteraction uses geo-positioning and wireless services to address these new demands and capitalize on this trend to produce experiential and meaningful events for users.

Movement and Behaviour

In a world of complexity, ambient interactions can subtly influence and augment the experiences we have, providing spaces where physical objects communicate with each other and adapt to human presence.

For the convergence of culture, technology and business, NearInteraction designs solutions that are at once intuitive, surprising, moving and fun, a shift from a focus on needs, to the design of services that delight, inspire and have an emotional stamp.